Case Study - Development of an online store for knives and outdoor goods on the Webasyst Shop-Script platform

Introduction

Our client, the MrHunter company, specializes in the sale of outdoor goods, sharpening tools, and knives in Moscow. They approached us with the task of creating an online store using the Webasyst Shop-Script platform. The project was to be completed within a budget of 500,000 rubles and in 2 weeks.

Project Tasks

1. Development of an online store on the Webasyst Shop-Script platform.
2. Using the ready-made design theme Seller to speed up the development process.
3. Integration of the product catalog with detailed descriptions, photos, and characteristics.
4. Setting up payment and delivery systems.
5. Website optimization for search engines (SEO).
6. Creation of a convenient interface for administration.

Plugin and App Support

The Seller theme is fully compatible with a wide range of plugins and applications already used on the site:

1. Apps:

• Feedback Form
• Reviews

2. Plugins:

• SEO Optimization
• SEO Filters
• Brands PRO
• Search PRO
• Shipping and Payment Information
• Buy in 1 Click
• One Click Order
• Attached Files to Order
• Attached Files to Product
• City Autodetect and Select
• Category Images
• Blog Post Images
• Page Images
• Menu Item Images
• Hide Non-Existent SKUs
• Filters in Product Search
• Product Groups
• Authorization via Sber ID
• Authorization via Tinkoff ID
• Authorization via Alfa ID
• Additional Product Data
• Functionality Extension
• Images Like on Ali
• Quick Category Links
• Favorites PRO

Work Progress

1. Planning and Preparation

• Together with the client, the main requirements and priorities of the project were defined.
• A detailed work plan was drawn up, broken down into stages and setting milestones to verify the completion of tasks.

2. Platform Selection and Setup

• The Webasyst Shop-Script platform was installed and configured.
• The Seller design theme was chosen and adapted to match the MrHunter corporate style.

3. Functionality Development

• Product categories and subcategories were created.
• The product catalog was uploaded and structured with detailed descriptions, characteristics, and photos.
• Filters were set up for convenient product search and sorting.

4. Payment and Delivery System Integration

• Payment modules were set up via popular payment systems (e.g., bank cards, e-wallets).
• Delivery services were integrated with cost and delivery time calculation depending on the client's location.

5. Optimization and Testing

• SEO optimization work was carried out, including setting up meta tags, headers, and content optimization.
• The site's functionality was tested to identify and eliminate bugs.

6. Staff Training and Launch

• Client employees were trained on working with the Webasyst Shop-Script admin panel.
• The site was launched into operation within the established deadlines.

Project Outcomes

The project was successfully completed within budget and time constraints. The new MrHunter.ru online store provides a user-friendly interface for customers and is easily managed via the administrative panel. Website optimization for search engines contributes to attracting the target audience and increasing sales.

Results

1. Deadlines and Budget: The project was completed in 2 weeks, fully within the budget of 500,000 rubles.
2. Functionality: The site is equipped with all necessary functions for successful online trading, including convenient navigation, product filters, and payment/delivery system integration.
3. Design: Using the ready-made Seller theme allowed creating a modern and user-friendly interface quickly and with high quality.
4. SEO Optimization: The conducted SEO work laid the foundation for successful site promotion in search engines.

Conclusion

Creating the MrHunter.ru online store on the Webasyst Shop-Script platform using the ready-made Seller design theme allowed for a quick and effective project launch within the established deadlines and budget. This approach provided the client with a quality solution with minimal time spent on development and setup.